Your Guide to Video Storytelling Success

Tripods and gimbals are both great tools that any videographer should have in their toolbox. But each have their strengths and downfalls. This blog post will explore the pros and cons of both.

As video becomes more and more popular, it’s time for more businesses get on board with video marketing. We’ll break down a report done by Wyzowl and explain their findings of how businesses view video marketing, how consumers respond to it, and the benefits it had on the businesses who utilized it.

There are several things you should do before starting a videography business that will help cover legal and operational grounds. Obtaining proper licensing and permits are crucial to your business’s success.

Adding videos to your website has many benefits. A business’s online presence is oftentimes the first point of contact it has with potential clients. It needs to make a great first impression and keep people engaged. Placing a video front and center works well for this, and several other reasons.

A fundamental rule in the world of visual arts that both videographers and photographers must learn is known as The Rule of Thirds. In this blog post, we’ll cover what it is, why it’s used and when to break the rule.

What’s in a videography contract? Like most service-based industries, videographers will have their clients sign a contract or agreement before the project begins to ensure everyone is on the same page about everything. Here are some key elements and examples you can expect in a videography agreement.

What is the benefit of including videos in email marketing? Most businesses have yet to tap into the potential that video creates when used in email marketing. From stronger trust, brand awareness and improved conversion rates, the possibilities are expansive.

Smartphone cameras have come a long way to offer the average person the ability to capture incredible images. But there are still some key differences between your smartphone camera and a professional one.

The cost of video can range from several hundred to several thousand dollars, depending on the scope of your project and who you’re working with. So how much should you budget for a videographer? Let’s take a look at key factors that determine cost.

Why is video marketing important for business? From increased SEO rankings, higher lead generation/ conversion rates and building trust for your business, there are many reasons why video is vital for your businesses’ success in today’s digital age.

Many business fall victim to thinking they don't have stories to share. The "Storylessness" Syndrome. Here are some helpful tips and questions to ask yourself to help generate impactful story ideas that will help engage your audience and lead to conversions.